Making graduation day that bit more memorable.
Graduating from university is one of the greatest accomplishments a student will achieve in their academic career. It gives parents, grandparents and extended families the opportunity to be a part of that accomplishment and share in the celebration.
Lancaster University commissioned us to deliver a suite of graduation materials that reinforced this “Grand Day Out” experience – making their graduates feel as special as possible.
Our creative team took time to focus on the graduation day experience; understanding what makes the day so special, capturing that experience and expressing it through the creative execution and physical collateral.
We used full pages to really focus on special aspects of the ceremony, such as the University crest and the University mace, using the imagery to elevate the ceremonial aspect of the event.